Why is focus on the activities that better help meet corporate objectives, increase performance and provide better motivation, reward and progression prospects for staff restricted in the finance mix?

Best of breed isn’t an option. It’s an imperative – for you and for your organization.

As I have described in the first two articles in the Becoming Best of Breed series, you, first, have to focus on your skills (Insight, June 2010), so that you can create the environment you and your organization need to succeed.

In Silicon Valley there is a wonderful question – spoken and unspoken – that is part of every conversation. It’s WIIFM - What’s In It For Me? – and it is a key question for anyone who wants to succeed in anything they do.

Interestingly, while WIIFM sounds like a particularly selfish way of going about doing business, it isn’t. When you’re talking about becoming best of breed, the thing you always need to be looking at is WIIFM. Because the more you do, the more you bring to your organization.

The more you achieve and excel.